Publication

Abstract : In the contemporary world one can hardly find someone left alone without a smart phone; where his fingers would be busy texting online with a person(s) on the other end. It has become a trend nowadays to disclose personal matters and whereabouts not only of the person concerned but whatever is happening around him on these social networking sites; thereby social media is turning to be a personal diary that is shared with thousands across the globe. Family dinner turns outdated and the moment of relaxing after a day’s tough work is met in front of our smart phones or personal computers. In this research, previous studies were analyzed and an online survey was conducted to determine the impact of social media on interpersonal communication among the youngsters in Kochi, India. The study was also conducted to check if social media is turning to be an addiction amongst the present generation and to know if it is creating any communication gap between older generation and the present ones.