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Fine grained sentiment classification of customer reviews using computational intelligent technique

Publication Type : Journal Article

Publisher : International Journal of Engineering and Technology, Engg Journals Publications

Source : International Journal of Engineering and Technology, Engg Journals Publications, Volume 7, Number 4, p.1453-1468 (2015)

Url : http://www.scopus.com/inward/record.url?eid=2-s2.0-84945284944&partnerID=40&md5=0eef459733687afa3785d48b3c39851b

Campus : Bengaluru

School : Department of Computer Science and Engineering, School of Engineering

Department : Computer Science, Mathematics

Year : 2015

Abstract : Online reviews are now popularly used for judging quality of product or service and influence decision making of users while selecting a product or service. Due to innumerous number of customer reviews on the web, it is difficult to summarize them which require a faster opinion mining system to classify the reviews. Many researchers have explored various supervised and unsupervised machine learning techniques for binary classification of reviews. Compared to these techniques, fuzzy logic can provide a straightforward and comparatively faster way to model the fuzziness existing between the sentiment polarities classes due to the ambiguity present in most of the natural languages. But the fuzzy logic techniques are less explored in this domain. Hence in this paper, a fuzzy logic model based on the most popularly known sentiment based lexicon SentiWordNet has been proposed for fine grained classification of the reviews into weak positive, moderate positive, strong positive, weak negative, moderate negative and strong negative classes. Experiments have been conducted on datasets containing reviews of electronic products namely smart phones, LED TV and laptops and have shown to provide fine grained classification accuracy approximately in the range of 74% to 77%.

Cite this Research Publication : Ca Priyanka and Dr. Deepa Gupta, “Fine grained sentiment classification of customer reviews using computational intelligent technique”, International Journal of Engineering and Technology, vol. 7, pp. 1453-1468, 2015.

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