Publication Type : Journal Article
Source : Journal Of Management & Entrepreneurship
Campus : Amaravati
School : School of Business
Year : 2022
Abstract : This study is based on the preferences of consumers towards bath soaps such as Santoor, Mysoor Sandal, Dove, Lux, Medimix, Cinthol, Dettol, etc. This study is done by using the primary data by collecting the responses from consumers who using bath soaps. The sample size of this study is 300 responses .And the sampling technique used in this study is random sampling technique. And the contribution is briefed in this study and also the analysis is done by using tool named Power BI and analysis is done. The main objective of the study is also mentioned accordingly.
Cite this Research Publication : Dr. Sahyaja Chilamakurthi, Lalith Priyan V. ” A Study On Consumer Buying Preferences Towards Bath Soaps Using Power Bi”, Journal Of Management and Entrepreneurship, 2022.