The guest speaker of the 3rd colloquium session, Mr. Ajith Sankaran gave a talk on the topic “Introduction to Product Management”.
Renowned for his expertise as the Senior Vice President at Course5 Intelligence and a dedicated Analytics enthusiast, Mr. Ajith Sankaran, captivated the ASB’s crowd by unravelling the topic of Product Management, elucidating its dual nature as both a functional area and a discipline. From his experience of working with Microsoft, Google, and PepsiCo, he emphasized how Product Managers use the marketing mix (4Ps & 7Ps), keeping products at the center. His take on the opportunities and challenges faced by a Product Manager was captivating, stating how the business has evolved over time and how technology is creating more job roles in this specified field.
The second half of the session focused more on Product Management as a discipline. Mr. Ajith shared a course outline that included different areas of Product Management. He discussed the important skillsets and tools all Product Managers must know. Towards the end, students actively participated in the Q & A segment. The session, attended by first-year students, concluded with expressions of gratitude and the presentation of mementos. It featured engaging interactions, and the outcomes of the Colloquium proved to be successful.
