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Dr. Murale Venugopalan

Associate Professor, School of Business, Kochi

Qualification: MBA, MPhil, Ph.D
v_murale@asb.kochi.amrita.edu
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Research Interest: Career Related Studies, Human Capital, Intellectual Capital, Qualitative Methodology, Social Networks

Bio

Dr. Murale Venugopalan is an Associate Professor at the School of Business, Amrita Vishwa Vidyapeetham, Kochi Campus. With over 20 years of experience in academia, research, and corporate training, he specializes in Organizational Behavior, Strategic Human Resource Management, and People Analytics. Previously, he held academic positions at IBS Hyderabad, Karunya University, SCMS Cochin, and the College of Technology, Oman. His expertise includes faculty recruitment, accreditation management, and curriculum development. His research interests span AI & HR integration, psychological contracts in the gig economy, employee engagement, and sustainability in business practices.

Dr. Murale has extensive experience in academic leadership roles, having served as Post Graduate Programme Chair across multiple campuses. His research has been widely published in Scopus and ABDC-listed journals, with a strong focus on AI-driven HR strategies, learning environments, and workforce transformation. He has also led and contributed to funded research projects, including developing a Smart HR Framework for a Neurodiverse Workforce.

Teaching Areas

Organizational Behaviour; People Analytics; Managing Negotiations; SHRM

Work In Progress

  1. Rigor in single case study design with Michael Gilbert
  2. Transforming the learning design for attaining organizational-Individual Goal Congruence in Knowledge-Intensive Firms( with Vandana Madhavan
  3. Strong ties, Weak ties and Coping with insecure Job position: A qualitative approach with Ms.Priyanka Vincent

Core Professional Certification and Training program completed

  1. Completed the Certification Course ‘HR Data Aanalyst’ offered by Academy to Innovate HR(AIHR Netherlands), recertified by SHRM & Human Resource Institute in 2020
  2. Successfully Completed the Certification course ‘Advanced HR Analytics.’ offered by Jigsaw Academy in October 2019.
  3. Completed Faculty Development Programme offered by Indian Institute of Management –Kozhikode on the topic “ Innovative Approaches in Management Teaching” in November 2016

Areas of Interest

  • Strategic Human Resource Management
  • AI & HRM Interplay
  • Organizational Behavior & Leadership
  • Psychological Contracts in the Gig Economy
  • Learning & Development Strategies
  • Sustainability and Workforce Transformation
Publications

Editorial

Year : 2023

Green psychology and sustainability. Frontiers in Psychology

Cite this Research Publication : Venugopalan, M., Karthiayani, V. P., & Rejikumar, G. (2023). Editorial: Green psychology and sustainability. Frontiers in Psychology. 

Journal Article

Year : 2024

Job insecurity and happenstance skill: A concept-based framework for the contemporary workplace

Cite this Research Publication : Vincent, P., & Venugopalan, M. (2024). Job insecurity and happenstance skill: A concept-based framework for the contemporary workplace. International Journal of Business Innovation and Research. 

Year : 2024

Formal learning and organizational performance: The interplay of goal setting and flexible learning. Benchmarking

Cite this Research Publication : Madhavan, V., & Venugopalan, M. (2024). Formal learning and organizational performance: The interplay of goal setting and flexible learning. Benchmarking: An International Journal. 

Year : 2024

Evaluating HRM literacy: A performance analysis of ChatGPT and Bard. Heliyon

Cite this Research Publication : Raman, R., Venugopalan, M., & Kamal, A. (2024). Evaluating HRM literacy: A performance analysis of ChatGPT and Bard. Heliyon. 

Year : 2024

Tailoring success: How individualized learning and increased awareness can combat dropout in skill development programs

Cite this Research Publication : Krishnan, K. V., Venugopalan, M., & Sahib, P. R. (2024). Tailoring success: How individualized learning and increased awareness can combat dropout in skill development programs. Journal of Open Innovation. (Scopus Q1, 99th percentile).

Publisher : Elsevier

Year : 2024

Transformative AI in human resource management: enhancing workforce planning with topic modeling

Cite this Research Publication : Venugopalan, M., Madhavan, V., Prasad, R., & Raman, R. (2024). Transformative AI in HRM: Enhancing workforce planning with topic modeling. Cogent Business & Management, 11(1)

Year : 2023

ArticlePDF Available Addressing Agency Problem in Employee Training: The Role of Goal Congruence

Cite this Research Publication : V, Murale & Pillai, Vandana & Sisodia, Gyanendra & Gupta, Bhumika. (2023). Addressing Agency Problem in Employee Training: The Role of Goal Congruence. Sustainability. 15. 3745. 10.3390/su15043745.

Year : 2022

Change management and innovation practices during the pandemic in the Middle East e-commerce industry

Cite this Research Publication : Ahmed Saleh Mohamed Alichleh Al-Ali, Gyanendra Singh Sisodia, Bhumika Gupta, & Venugopalan, M.(2022). Change management and innovation practices during the pandemic in the Middle East e-commerce industry. Sustainability, 14(8), 1–14

Publisher : MDPI

Year : 2022

Change management and innovation practices during pandemic in the middle east E-commerce industry

Cite this Research Publication : Ahmed Saleh Al-Echlah AL-Ali, Gyanendra Singh Sisodia, Bhumika Gupta, Murale Venugopalan, Change management and innovation practices during pandemic in the middle east E-commerce industry, Institut National des Télécommunications France, Sustainability, 14, 4566, 2022. https://doi.org/10.3390/su14084566

Year : 2021

The inconsistent effect of foreign exchange earnings on economic development of Fiji: the strategies and long run relationship through vector error correction modelling

Cite this Research Publication : Gyanendra Singh Sisodia, Alberto Ibanez, Murale Venugopalan "The inconsistent effect of foreign exchange earnings on economic development of Fiji: the strategies and long run relationship through vector error correction modelling", International Journal of Economic Policy in Emerging Economies, 2021, Volume 14, Issue 1, Pages 101-117

Publisher : Inderscience Publishers (IEL)

Year : 2021

The Role of Multi-Actor Engagement for Women’s Empowerment and Entrepreneurship in Kerala, India

Cite this Research Publication : M Venugopalan, BL Bastian, PK Viswanathan, "The role of multi-actor engagement for women’s empowerment and entrepreneurship in Kerala, India", Administrative Sciences, 2021/3/17, Volume 11, Issue 1, Pages 31,
Publisher MDPI

Publisher : MDPI

Year : 2020

Understanding Knowledge Sharing Barriers in Indian Health Care Sector: A Qualitative Inquiry

Cite this Research Publication : Murale Venugopalan, Ajay Ghosh K S, Avinash S. (2020). Understanding Knowledge Sharing Barriers in Indian Health Care Sector: A Qualitative Inquiry. International Journal of Advanced Science and Technology, 29(9s), 4692 - 4700. Retrieved from

Year : 2020

Synergising Lean Six Sigma with human resource practices: evidence from literature arena

Cite this Research Publication : Raja Sreedharan V., A., B., Dr. V. Murale, and Arunprasad, P., “Synergising Lean Six Sigma with human resource practices: evidence from literature arena”, Total Quality Management & Business Excellence, vol. 31, no. 5-6, pp. 636-653, 2020.

Publisher : Total Quality Management Business Excellence

Year : 2019

Job Insecurity & Happenstance Skill: A Concept-Based Framework for the contemporary workplace

Cite this Research Publication : Priyanka Vincent, Murale Venugopalan (forthcoming) Job Insecurity & Happenstance Skill: A Concept-Based Framework for the contemporary workplace, International Journal of Business Innovation and Research, 2019

Year : 2019

Social influence on career choice decisions of business school graduates in India – an exploratory analysis (ABDC – C)

Cite this Research Publication : Vandana Madhavan; Murale Venugopalan; Gyanendra Singh Sisodia, "Social influence on career choice decisions of business school graduates in India - an exploratory analysis", International Journal of Management Concepts and Philosophy, 2019 Vol.12 No.4, pp.463 - 485.

Publisher : Inderscience Publishers

Year : 2019

The economic uncertainty via coups on Fijian economic growth: modelling the effect over varying sample sizes and periods

Cite this Research Publication : G. Sisodia, Ibañez, A., and Venugopalan, M., “The economic uncertainty via coups on Fijian economic growth: modelling the effect over varying sample sizes and periods”, International Journal of Economic Policy in Emerging Economies, vol. 12, no. 6, p. 578, 2019.

Year : 2019

Social Influence on Career Choice Decisions of Business School Graduates in India- An Exploratory Analysis

Cite this Research Publication : V. Madhavan, Dr. V. Murale, and Sisodia, G. Singh, “Social influence on career choice decisions of business school graduates in India - an exploratory analysis”, International Journal of Management Concepts and Philosophy, vol. 12, no. 4, pp. 463-485, 2019.

Publisher : International Journal of Management Concepts and Philosophy

Year : 2018

Acceptance of technology by senior citizens

Cite this Research Publication : Ashima, V., & Murale, V.,( 2018) Acceptance of technology by senior citizens. International Journal of Pure and Applied Mathematics 118(5):645-650

Year : 2018

Synergizing Lean Six Sigma with Human Resource Practices: Evidence from Literature Arena

Cite this Research Publication : Raja Sreedharan V., B, A., Dr. V. Murale, and P, A., “Synergizing Lean Six Sigma with Human Resource Practices: Evidence from Literature Arena”, Total Quality Management & Business Excellence (Accepted) , 2018.

Publisher : Total Quality Management Business Excellence (Accepted)

Year : 2018

Social Integration of Migrant Workers in Kerala

Cite this Research Publication : N. Sreedharan and Dr. V. Murale, “Social Integration of Migrant Workers in Kerala”, International Journal of Pure and Applied Mathematics, vol. 118, no. 5, pp. 631-636, 2018.

Publisher : International Journal of Pure and Applied Mathematics

Year : 2018

Business relational capital and firm performance: An insight from Indian textile industry

Cite this Research Publication : Dr. V. Murale, Sisodia, G. S., and Rajeevkumar, P., “Business relational capital and firm performance: An insight from Indian textile industry”, International Journal of Learning and Intellectual Capital, vol. 15, pp. 341-362, 2018.

Publisher : International Journal of Learning and Intellectual Capital

Year : 2016

Early Career Expectations of Indian Gen ‘Y”

Cite this Research Publication : Dr. V. Murale, Preetha, R., and Kasthurika, K., “Early Career Expectations of Indian Gen ‘Y””, International Journal of Applied Business and Economic Research, vol. 14, no. 10, pp. 6429-6452, 2016.

Publisher : International Journal of Applied Business and Economic Research, Serial Publications,

Year : 2016

Early career expectations of Indian Gen ‘Y.’

Cite this Research Publication : Dr. V. Murale, Preetha, R., and Kasthurika, K., “Early career expectations of Indian Gen 'Y.'”, International Journal of Applied Business and Economic Research, vol. 14, no. 10, pp. 6429-6452, 2016.

Publisher : International Journal of Applied Business and Economic Research, Serials Publications.

Year : 2015

Employee Commitment and Patient Satisfaction: An Initial Reflection From Indian Healthcare

Cite this Research Publication : Dr. V. Murale, Juhi, S., and R., P., “Employee Commitment and Patient Satisfaction: An Initial Reflection From Indian Healthcare”, International Journal of Customer Relations - Advances in Environmental Science and Energy Planning , vol. 3, no. 1, 2015.

Publisher : International Journal of Customer Relations - Advances in Environmental Science and Energy Planning

Year : 2014

A study on the factors causing outward migration in Southern Tamilnadu

Cite this Research Publication : R Jayaraj, Gupta Anshuman, V Murale "A study on the factors causing outward migration in Southern Tamilnadu", International Journal of Social Science and Interdisciplinary Research, 2014, Volume 3, Issue 6, Pages 162-173

Year : 2014

Analyzing the role of social networks in mapping knowledge flows: A case of a pharmaceutical company in India

Cite this Research Publication : Dr. V. Murale and Raju, G. P., “Analyzing the role of social networks in mapping knowledge flows: A case of a pharmaceutical company in India”, Knowledge Management & E-Learning: An International Journal (KM&EL), vol. 6, pp. 49–65, 2014.

Publisher : Knowledge Management E-Learning: An International Journal (KMEL)

Year : 2014

Personality & Learning Styles – Lessons for Indian Corporate Trainers

Cite this Research Publication : P. G. Raju and Dr. V. Murale, “Personality & Learning Styles - Lessons for Indian Corporate Trainers”, Indian Journal of Industrial Relations, vol. 49, pp. 734–750, 2014.

Publisher : Indian Journal of Industrial Relations

Year : 2013

Mapping Knowledge Flows Through Network Analysis: A Case Study of a Pharmaceutical Company in India

Cite this Research Publication : Dr. V. Murale and Raju, P. G., “Mapping Knowledge Flows Through Network Analysis: A Case Study of a Pharmaceutical Company in India”, International Journal of Knowledge Management and Practices, vol. 1, 2013.

Publisher : International Journal of Knowledge Management and Practices

Year : 2013

An Emperical Investigation of Impact of Net FII Investment on Performance of Indian Stock Market of BSE

Cite this Research Publication : Dr. V. Murale and Christy, P., “An Emperical Investigation of Impact of Net FII Investment on Performance of Indian Stock Market of BSE”, Journal of contemporary research in management, vol. 4, no. 1, 2013.

Publisher : Journal of contemporary research in management

Year : 2011

An Malmquist DEA Approach to Intellectual Capital Efficiency Utilization of Selected Indian Firms

Cite this Research Publication : Murale, V., & Raju, Prageetha. ( 2011). A Malmquist DEA Approach to Intellectual Capital Efficiency Utilization of Selected Indian Firms, Management & Change, 15 ( 1 & 2),( Cabell listed acceptance rate 20 %)

Year : 2011

A Study among Indian Middle Level Managers on Their Competencies and Role Effectiveness

Cite this Research Publication : V. Murale and Preetha, R., “A Study among Indian Middle Level Managers on Their Competencies and Role Effectiveness”, SCMS Journal of Indian Management , vol. 8, no. 1, pp. 38-50, 2011.

Publisher : SCMS

Year : 2011

Middle Level Managers: Competency and Effectiveness.

Cite this Research Publication : Dr. V. Murale and Preetha, R., “Middle Level Managers: Competency and Effectiveness.”, SCMS Journal of Indian Management, vol. 8, pp. 38-50, 2011.

Publisher : SCMS Journal of Indian Management

Year : 2010

A study on the impact of Organisational leadership and climate on effectiveness

Cite this Research Publication : V. Murale and Preetha, R., “A study on the impact of Organisational leadership and climate on effectiveness”, A structural equation approach Karunya Journal of Research 2, 2010.

Publisher : A structural equation approach Karunya Journal of Research 2

Year : 2010

Impact of intellectual capital on firm value: a panel data analysis of Indian IT firms

Cite this Research Publication : Dr. V. Murale and Ashrafali, A., “Impact of intellectual capital on firm value: a panel data analysis of Indian IT firms”, Advances in Management, vol. 3, no. 7, 2010.

Publisher : Advances in Management

Year : 2010

Impact of Intellectual Capital on Firm Performance: A Resource Based View Using VAIC Approach

Cite this Research Publication : Dr. V. Murale and Jayaraj, R., “Impact of Intellectual Capital on Firm Performance: A Resource Based View Using VAIC Approach”, International Journal of Business Management, Economics and Information Technology, vol. 2, no. 2, pp. 283-292, 2010.

Publisher : International Journal of Business Management, Economics and Information Technology

Year : 2007

An Empirical Analysis of Oliver’s Model

Cite this Research Publication : Dr. V. Murale and S. Smrithy, S., “An Empirical Analysis of Oliver’s Model”, Journal of Contemporary Research in Management, vol. 1, no. 1, 2007.

Publisher : Journal of Contemporary Research in Management

Conference Paper

Year : 2020

Gaps in Organizational Goals and Individual Motivation in the Training and Learning context: Heuristics based on Review

Cite this Research Publication : Vandana M. and Dr. V. Murale, “Gaps in Organizational Goals and Individual Motivation in the Training and Learning context: Heuristics based on Review”, in Sixth Biennial Conference of the Indian Academy of Management (INDAM 2020), at Indian Institute of Management Tiruchirappalli, 2020.

Publisher : Sixth Biennial Conference of the Indian Academy of Management (INDAM 2020)

Year : 2018

Religiosity and Online Social Engagement of Indian Youth

Cite this Research Publication : Dr. V. Murale and Vandana M., “Religiosity and online social engagement of Indian youth”, in Sixth Biennial Conference of the Indian Academy of Management (INDAM 2020), 2020.

Publisher : Sixth Biennial Conference of the Indian Academy of Management

Conference Proceedings

Year : 2020

Employee Commitment & Patient (customer ) Satisfaction: An Initial reflection from the health care sector

Cite this Research Publication : Murale V., Juhi Singh, and R.Preetha ( 2014, May,8-11) Employee Commitment & Patient (customer ) Satisfaction: An Initial reflection from the health care sector Paper presented at the 6th International Conference on Conference on Excellence in Research and Education held at the Indian Institute of Management Indore

Year : 2020

E-commerce: A Look Into The Key Success Factors, Benefits, Demerits And Its Future Scope

Cite this Research Publication : Vandana Madhavan & Murale Venugopalan( 2020, January 2-4)Gaps in Organizational Goals and Individual Motivation in the Training and Learning context: Heuristics based on Review Indian Academy of Management (INDAM2020) Affiliate of Academy of Management Conference, IIM,Tiruchirappalli

Year : 2020

Gaps in Organizational Goals and Individual Motivation in the Training and Learning context: Heuristics based on Review

Cite this Research Publication : Vandana Madhavan & Murale Venugopalan( 2020, January 2-4) Gaps in Organizational Goals and Individual Motivation in the Training and Learning context: Heuristics based on Review Indian Academy of Management (INDAM2020) Affiliate of Academy of Management Conference, IIM,Tiruchirappalli

Year : 2020

When Job Insecurity is for good: Explicating the double moderated relationship dynamics behind positive coping responses

Cite this Research Publication : Priyanka Vincent & Murale Venugopalan ( 2020, January 2-4) "When Job Insecurity is for good: Explicating the double moderated relationship dynamics behind positive coping responses." Indian Academy of Management (INDAM2020) Affiliate of Academy of Management Conference, IIM, Tiruchirappalli

Year : 2017

Religious Identity Negotiations among Indian Youth in Digital

Cite this Research Publication : Murale V., &Vandana M ( 2017, February, 18-19) Religious Identity Negotiations among Indian Youth in Digital Space paper Presented at International Conference on Spirituality and Skill for Leadership and Sustainable Management, California State University (USA) and School of Management Studies, Varanasi India

Year : 2017

Religious Identity Negotiations among Indian Youth in Digital Space

Cite this Research Publication : Dr. V. Murale and Vandana M., “Religious Identity Negotiations among Indian Youth in Digital Space”, 4th International Conference on SPIRITUALITY & SKILL FOR LEADERSHIP AND SUSTAINABLE MANAGEMENT. School of Management Sciences BHU Varanasi-221011 Uttar Pradesh, 2017.

Publisher : 4th International Conference on SPIRITUALITY SKILL FOR LEADERSHIP AND SUSTAINABLE MANAGEMENT

Year : 2016

A Qualitative Inquiry into Career Expectations of Indian Gen Y

Cite this Research Publication : Dr. V. Murale, R., P., and Kashturika, K., “A Qualitative Inquiry into Career Expectations of Indian Gen Y”, 3rd International HRM Conference,Hyderabad; March 9-11. Emerald Publications and ICFAI Business School, IFHE University, Hyderabad,India., 2016

Publisher : 3rd International HRM Conference,Hyderabad; March 9-11

Year : 2015

Employee Commitment and Patient Satisfaction: An Initial Reflection from Indian Healthcare Sector

Cite this Research Publication : Dr. V. Murale, Preetha, R., and Singh, J., “Employee Commitment and Patient Satisfaction: An Initial Reflection from Indian Healthcare Sector”, The 3rd International Conferenceon Management, Marketing, Tourism, Retail. 2015.

Publisher : The 3rd International Conferenceon Management

Year : 2015

Factors Influencing Job-Offer Acceptance Among Campus Recruits

Cite this Research Publication : Dr. V. Murale and Vandana M., “Factors Influencing Job-Offer Acceptance Among Campus Recruits”, 12th Conference of the European Sociological Association - International Tier 1 Conference. Institute of Sociology of the Czech Academy of Sciences, Prague, 2015.

Publisher : 12th Conference of the European Sociological Association - International Tier 1 Conference

Year : 2013

Networks Analysis for Mapping Knowledge Flows: A Case Study from India

Cite this Research Publication : Dr. V. Murale and G Raju, P., “Networks Analysis for Mapping Knowledge Flows: A Case Study from India”, 3rd IAM conference: Rethinking Management Theory & Practice in the Present Indian Economic Context. Indian Institute of Management, Ahmedabad, 2013.

Publisher : 3rd IAM conference: Rethinking Management Theory Practice in the Present Indian Economic Context

Year : 2013

An Integrated Approach towards Legitimization of Single Case Design-working paper

Cite this Research Publication : Dr. V. Murale and Preetha, R., “An Integrated Approach towards Legitimization of Single Case Design-working paper”, SIMSARC 13 Shaping the Future of Business and Society, Pune, vol. 11. Procedia:Social & Behavoural Sciences, ELSEVIER, pp. 812 – 818 , 2013.

Publisher : SIMSARC 13 Shaping the Future of Business and Society, Pune

Education 
  • Post-Doctoral Research – Università della Svizzera Italiana, Switzerland (Swiss Government Excellence Scholarship)
  • Ph.D. in Management – Anna University, Chennai, India
  • Thesis: Impact of Human Capital on Firm’s Value Creating Efficiency: A Resource-Based View
  • M.Phil. in Management – Bharathiar University, India
  • MBA (Marketing & HRM) – Bharathiar University, India

International Collaborations

  • Visiting Researcher & Postdoctoral Fellow (2014–2015)
    Università della Svizzera Italiana, Switzerland

    • Research Focus: Rigour and Relevance in Management Research
Professional Certifications 
  • HR Data Analyst – Academy to Innovate HR (AIHR Netherlands)
  • Advanced HR Analytics – Jigsaw Academy
Professional Memberships 

 

  • Member, Academy of Management
  • Member, Strategic Management Society
  • Member, Indian Academy of Management
  • Editorial Board Member, Various HRM & OB Journals
Research

Research Projects 

  • Developing a Smart HR Framework for a Neurodiverse Workforce(Ongoing, Seed Funded)
Conference

Recent  Conference Presentations

  • Venugopalan, M.& Preetha,R. (2024, December). Navigating Trust Dynamics in AI-Enhanced MBA Programs: Insights from ABI, FEAS, and Trust Theory. Paper presented at the 2nd International Conference on Sustainability, Entrepreneurship, Equity, & Digital Strategies (SEEDS 2024), Middlesex University, Dubai.
  • Unni, D., & Venugopalan, M. (2023). Workplace Ostracism and Counterproductive Work Behavior in Healthcare Professionals. 25th Annual Convention of Strategic Management Forum, IIM Tiruchirappalli.
  • Venugopalan, M., Vandana, M., & Preetha, R. (2023). Psychological Contract in Online Learning Environments. IEEE Technology & Engineering Management Society Conference.
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