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Harikrishnan R

Faculty Associate, School of Management, Amritapuri

Qualification: B. Tech., MBA, PGDM
harikr@am.amrita.edu
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Research Interest: Frugal Innovation, Inventory Management, Sustainable Supply Chain Management

Bio

Mr.Harikrishnan R is an accomplished professional with a strong academic background. He holds a Bachelor’s degree in Electronics and Communication from Amrita University. Committed to holistic development, he pursued a dual degree management program from Christ University, India, and FHWS, Germany, solidifying his expertise in both technical and managerial domains. His academic journey further includes an MBA in International Business from Germany and a PGDM in Marketing from Christ University. He currently persuading his PhD from Amrita University in Frugal Innovation. With a solid foundation in his field, he gained valuable industry experience through roles at renowned companies. He served as an Assistant Sales Manager at Cucine Lube which was an Italian Organisation in Bangalore. His tenure at Cognizant as a program analyst further honed his project management skills and deepened his understanding of the IT Industry. In addition to his corporate achievements, Harikrishnan has also made significant contributions to academia. He ventured into the realm of education with a teaching role at IMT Punnapra under Kerala University. His passion for sharing knowledge and moulding young minds has been a testament to his commitment to education. His areas of interests stretch from Innovation management and sustainability to different concepts in Operations Management. He deals with courses such as Statistical Analysis, Operations Management, Logistics and Supply Chain Management in different trimesters for MBA batch.

Publications

Journal Article

Year : 2023

Resilient Frugal Innovation Capability and Influence on Firm-Level Performance

Cite this Research Publication : Banzuelo, B., & R, H. (2023). Resilient Frugal Innovation Capability and Influence on Firm-Level Performance. INTERNATIONAL CONFERENCE ON MARKETING INNOVATION. Kashipur

Year : 2023

The Impact of Inclusive Advertisements on Consumer well-being :The Meditating role of Brand Warmth and Brand Competence

Cite this Research Publication : Siju, N. M., R, H., Mohan, L., & Menon, R. (2023). The Impact of Inclusive Advertisements on Consumer well-being :The Meditating role of Brand Warmth and Brand Competence. American Marketing Association AMA. San Francisco, USA: AMA

Year : 2023

Green Consumers Purchase Intentions and Sustainable Consumption of Organic Food Products: A Conceptual Framework for the Indian Middle-Class Market

Cite this Research Publication : R, H., Mohan, L., & Shivdas, A. (2023). Green Consumers Purchase Intentions and Sustainable Consumption of Organic Food Products: A Conceptual Framework for the Indian Middle-Class Market. The 4th International Conference on Business and Technology (ICBT’2023) . Turkey: Springer

Year : 2023

Empowering MSME Resilience: Enhancing Temporal Consumables Supply Chain with Advanced CPFR Model and Sustainable Strategies

Cite this Research Publication : M, S., Krishnan, A., R, H., & Shivdas, A. (2023). Empowering MSME Resilience: Enhancing Temporal Consumables Supply Chain with Advanced CPFR Model and Sustainable Strategies. POMS India International Conference 2023. Jamshedpur, India: POMS India International Conference 2023

Conferences

Presented Papers in following Conferences:

  • American Marketing Association AMA. San Francisco, USA
  • The 4th International Conference on Business and Technology (ICBT’2023)
  • POMS India International Conference 2023. Jamshedpur, India
  • INTERNATIONAL CONFERENCE ON MARKETING INNOVATION. By IIM Kashipur and Earl V. Snyder Innovation Management Center, Whitman School of Management, Syracuse University, USA
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