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Dr. Deepak Gupta

Professor

Dr. Deepak Gupta currently serves as Professor at the School of Business, Coimbatore Campus. He received his PGDM from Indian Institute of Management, Calcutta.

Qualification: B-Tech, MA, MS, Ph.D
g_deepak@cb.amrita.edu
Research Interest: E-Learning, Entrepreneurship, Globalization, Innovation, Innovation Management, International Business, International Marketing, Knowledge Economy, Knowledge Management, Marketing, Marketing Research, Marketing Research, Customer Insights & Business Intelligence, Online Decision Making & Learning, SAP & Customer Relationship Management, Skilled Migration

Bio

Dr. Deepak Gupta has been teaching at the Amrita School of Business for the past six years as a core member of the Marketing faculty. He has largely taught courses that lie at the intersection of economics and marketing. He also been involved with ASB’s University alliance with SAP and earned a SAP BPERP certification. He has done extensive teaching at ASB’s Management Development Programs and as invited faculty for different external programs. Currently he teaches in ASB’s doctoral program, and facilitates the student-industry interaction. Prior to ASB he has had more than 10 years of combined teaching and research experience at UC Berkeley. He received his master’s degrees in Economics, Marketing Science, and an interdisciplinary Ph. D. in Economics, Sociology and Education from UC Berkeley. His doctoral work was on the post-Ph.D choices and career outcomes of foreign-born US Ph. D.s in Science and Engineering. He worked with several research projects in UC Berkeley both in the field’s higher education and transportation research involving the econometric modeling of individual choice behavior. His publications include papers in international journals including “Transportation Research Record,” “International Higher Education.”Dr. Gupta worked for Ponds India Ltd around three years as Area Sales Manager, planning, implementing, and controlling the sales of Pond’s products in specified geographical locations in the Southern and Eastern parts of India.

Positions Held

Worked with Ponds for three years as Area Sales Manager, planning, implementing, and controlling the sales of Pond’s products in specified geographical locations in the Southern and eastern parts of India.

Professional Certification

SAP (BPERP)

Selected Publications

Publications include papers in international journals including “Transportation Research Record,” “International Higher Education”.

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Publications

Conference Paper

Adapting aspirations: Negative life events, Resource Scarcity and Extreme Poverty (Accepted)

Authors : Maheshwar Pratap, Dr. Deepak Gupta, Madhavan, S

Publisher : Doctoral Colloquium in Management and Development,

Study of Essential Personality Characteristics for the Young Indian Millennial: A Tobit Analysis

Authors : Dr. Deepak Gupta, Dr. Sangeetha G., Viswanathan Venkateswaran; Dr. Sangeetha G;

Publisher : 2017 International Conference on Advances in Computing, Communications and Informatics (ICACCI)

Influence of Product Perception and Discounts on the Preference of Online Payment

Authors : Dr. Deepak Gupta, Dr. Sangeetha G., Mishra, A.; Dr. Sangeetha G; Dr. Deepak Gupta; Krishnan N.

Publisher : 2016 IEEE International Conference on Computational Intelligence and Computing Research, ICCIC 2016

Evidence Centred Approach to Measuring Learning Outcomes Amongst Management Students Using Epistemic Games

Authors : Dr. Deepak Gupta, Rambhatla, S.;

Publisher : Proceedings - IEEE 8th International Conference on Technology for Education, T4E 2016

Decoding Engagement in MOOCs: An Indian Learner Perspective

Authors : Dr. Deepak Gupta, Dr. Sangeetha G., Maheshwar Pratap, Anitha Kaveri; Dr. Sangeetha G; Dr. Deepak Gupta; Maheshwar Pratap

Publisher : Proceedings - IEEE 8th International Conference on Technology for Education, T4E 2016

Convergence or Divergence: MOOCs and Legacy of Higher Education Outcomes

Authors : Maheshwar Pratap, Dr. Deepak Gupta, Dr. Sangeetha G., Anitha Kaveri

Publisher : Proceedings - 2016 IEEE 4th International Conference on MOOCs, Innovation and Technology in Education, MITE 2016

Decoding the Indian MOOC learner

Authors : Dr. Sangeetha G., Dr. Deepak Gupta, Anitha Kaveri V. A., Maheshwar Pratap, M. Pratap

Publisher : Proceedings of the 2015 IEEE 3rd International Conference on MOOCs, Innovation and Technology in Education, MITE 2015

Conference Proceedings

Automatic Multi-disease Diagnosis and Prescription System Using Bayesian Network Approach for Clinical Decision Making

Authors : Dr. Deepak Gupta, Dr. Amudha J., Laxmi, P; Radhakrishnan, G;Sharma, Kshitij Source:

Publisher : Advances in Artificial Intelligence and Data Engineering, vol. 1133. Springer, pp. 393–409, 2021.

Investigating the Willingness to Pay for Organic Apparel in an Emerging Market

Authors : Dr. Deepak Gupta, Dr. Sandhya G., Madhavan, S.

Publisher : Society for Marketing Advances

Employment Guarantee Scheme through the Lens of Financial Inclusion

Authors : Maheshwar Pratap, Dr. Sangeetha G., Dr. Deepak Gupta, Anitha Kaveri

Publisher : 2017 International Conference on Data Management, Analytics and Innovation, ICDMAI 2017

Decoding Engagement in MOOCs: An Indian Learner Perspective

Authors : Dr. Deepak Gupta, Dr. Sangeetha G., Maheshwar Pratap, Anitha Kaveri; Dr. Sangeetha G; Dr. Deepak Gupta; Maheshwar Pratap

Publisher : Proceedings - IEEE 8th International Conference on Technology for Education, T4E 2016

Convergence or Divergence: MOOCs and Legacy of Higher Education Outcomes

Authors : Maheshwar Pratap, Dr. Deepak Gupta, Dr. Sangeetha G., Anitha Kaveri

Publisher : Proceedings - 2016 IEEE 4th International Conference on MOOCs, Innovation and Technology in Education, MITE 2016

Decoding the Indian MOOC learner

Authors : Dr. Sangeetha G., Dr. Deepak Gupta, Anitha Kaveri V. A., Maheshwar Pratap, M. Pratap

Publisher : Proceedings of the 2015 IEEE 3rd International Conference on MOOCs, Innovation and Technology in Education, MITE 2015

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