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Course Detail

Course Name Media for Social Change
Course Code 24OEL645
Program M. Com. (Finance & Systems)
Semester Elective
Credits 2
Campus Amritapuri

Syllabus

Unit 1

Health Communication
Introduction to theories in Health Communication. Awareness on Health Issues – Epidemic Diseases,
knowledge about vaccination for various diseases – Health campaign will be organized with the help of Medical
Practitioner.

Unit 2

Radio for Social Change
Awareness on Edaphic Issues – Soil Pollution, Water Pollution and other forms of pollution. Anti–Pollution
campaign will be organized with the help of Environmental Scientist or Journalist.

Unit 3

Social Media Activism
Awareness on Blood Donation – How a tiny red drop makes someone’s life Green. Awareness campaign will
be organized based on Eye Donation.

Unit 4

Development Communication and Social Learning
Locating the remote village where basic amenities like Water, Toilet facilities are not available – A campaign
with the involvement of government officials and social scientists.

Unit 5

Participatory Communication for Social Change
Organic Farming – Awareness of Organic Farming. Benefits of organic farming in the materialistic world. A campaign cum workshop will be conducted by inviting experts from Agricultural Husbandry.

Course Objective and Outcomes

CO1 Understand the concept of Supply Chain Management and Logistics
CO2 Identify different elements of Supply Chain Management
CO3 Understandtheinventorymanagementtechniquesandfunctionsofwarehousing
CO4 Knowledge on different modes of transport
CO5 Identify the forms and process of material handling and packing

References Books

  1. Tillman, C. (2006). Principles of occupational health and hygiene: an introduction. Allen & Unwin.
  2. Thayer, Lee, (2014) Mental Hygiene: Communication and the Health of the Mind.
  3. Harrison, R. M. (2001). Pollution: causes, effects and control. Royal Society of Chemistry. Wilhelm,
    J. (2016). Environment and Pollution in Colonial India: Sewerage Technologies Along the Sacred
    Ganges. Routledge.
  4.  Charbonneau, J., & Smith, A. (Eds.). (2015). Giving Blood: The Institutional Making of Altruism. Routledge.
  5. Agarwal, Arun K (2007) Standard Operating Procedures(sop) For Hospitals In India. New Delhi:
  6. Atlantic Publishers
  7. Hall-Matthews, D. N. J. (2005). Peasants, Famine and the State in Colonial Western India.
  8. Basingstoke: Palgrave Macmillan.
  9. Thottathil, S. E. (2014). India's Organic Farming Revolution: What it Means for Our Global Food
    System. University of Iowa Press.

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