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Course Detail

Course Name Fundamentals Image Representation for design
Course Code 24DES104
Program B.Des. (Hons.) in Communication Design
Semester 1
Credits 4
Campus Kochi

Syllabus

Unit I

Image Representation- Process, functions – Project Drawing scope, and features – Image representation, and Modeling – Colour Image Representation – Types of Image Representation.

Unit II

Figure Drawing – One- point, two-point, and, three- point perspective images – Importance of light, and shadow – Grid-based drawing – Image-making software.

Unit III

Image representation concepts – Sketching and Ideation – History of Image Representation – Role of Aesthetics.

Unit IV

Emotional Design – Human Attention and Image Representation – Image Representation, and Brand Recall – Time, Space, and Balancing in Image Representation.

Unit V

Metamorphosis in Design – Colour and Structure – Image Manipulation – Basic Techniques, and Factors to be considered.

Text Books / References

Reference

  • Alan and Isabella Livingston, Encyclopedia of Graphic Design and Designers: Thames and
  • Moberg, Eric Michael.The Art of Composition. CreateSpace Independent Publishing Platform, 11 September 2012
  • Graves, Maitland Art of Colour and Design. McGraw-Hill Inc.,US; 2nd Revised edition, 1 January 1951

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