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Course Detail

Course Name Business Skill using PC Lab
Course Code 24CSA189
Program BBA (Bachelor of Business Administration)
Semester 1
Credits 2
Campus Mysuru

Syllabus

Unit 1

Resizing and editing image for business presentation.

Unit 2

Create advertisement, brochure, email newsletter, website, gif advertisements regarding various products offered by a particular company.

Unit 3

Create advertisement, brochure, email newsletter, website, gif advertisements regarding various courses offered by any college. Internet and HTML

Unit 4

Introduction to Internet – Resources of Internet. Introduction to HTML – Basic Structural Elements and Their Usage.

Unit 5

Create a basic HTML page. Various Google Business Tools, Ad words, Picasa, Gmail, Drive, Docs, Sheets, Slides, Forms, Calendar, Translate, Blogger. Communication Tools. Training on various communication software tools like Skype, Hangout, etc. Social Media Tools. Training on various social media tools like Face book, Twitter, Google Plus.

Objectives and Outcomes

Course Objective:

To enhance the student’s understanding of the usefulness of information technology tools for business operations and to familiarize them with the processes needed to develop, report, and analyze business data that involves the use of spreadsheets and spreadsheet add-ins to solve business problems.

Course Outcomes:

The student will be able:

  • CO1: To understand the concepts of multimedia tools for business
  • CO2: To Create advertisement, brochure, email newsletter, website, gif advertisements CO3: To Create a basic HTML
  • CO4: To embed ads in HTML page
  • CO5: To use various Google Business Tools Multimedia tools for business
PO1 PO2 PO3 PO4 PO5 PO6 PO7 PO8 PO9 PO10 PO11 PO12 PO13 PO14 PO15
CO1 0 0 0 0 1 0 0 0 0 1 2 0 1 0 2
CO2 3 2 0 3 3 3 1 3 1 2 3 1 1 2 3
CO3 0 0 0 1 1 0 0 0 0 1 2 0 2 1 2
CO4 3 3 0 3 3 3 1 3 1 2 3 0 3 1 3
CO5 3 3 0 3 3 3 3 3 3 2 3 3 3 2 3

Text Books / References

References: –

  • Andrew Mckinnon – Photoshop: Absolute beginners guide to mastering photoshop and creating world class photos – Createspace Independent Publishing Platform
  • Thomas A Powell – The Complete Reference: HTML & CSS – McGraw Hill
  • Mike Wooldridge – Creating Web Pages Simplified – John Wiley

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