Marico, a global leader in consumer goods, is proud to announce its partnership with Amrita, a pioneering force in AI technology, to introduce a groundbreaking project aimed at transforming coconut farming practices.

The collaboration revolves around Amrita’s innovative AI-enabled micronutrient deficiency detection project for coconut trees. This cutting-edge initiative harnesses the power of image analysis, machine learning, and computer vision to automatically diagnose deficiencies in coconut plantations. By equipping farmers with early and accurate insights into the health of their coconut trees, the project aims to enhance productivity, sustainability, and overall tree health.