Publication

Abstract : Pradhan Mantri Jan Dhan Yojana is a scheme that provides access to various financial services like availability of basic savings bank account, access to need based credit, remittances facility, insurance and pension to the excluded sections that is, weaker sections & low income groups. In a society, financially excluded sections includes urban labourers, construction labourers, domestic labourers, drivers and slum dwellers of the cities. This paper analyses the awareness of PMJDY Scheme among the people and the satisfaction level with regards to the available banking services and initiatives for these underprivileged ones. This study is limited to Ernakulam, India. Primary and secondary data was used for this study. Primary data have been collected using a questionnaire and the secondary data have been collected from journals and websites. The data is being analysed using SPSS20. © Serials Publications Pvt. Ltd.