Publication

Abstract : Any corporate or commercial endeavours can be considered to be fructified when they amount to moulding human resources into skilled manpower that participates in productive activities, in turn, contributing to the overall development of the nation. The retail market in India is at crossroads with different policy perspectives representing different views and the practices undergoing a huge change. With the advent and rise of a new economic clan called Upper middle class, the retail market has been subjected to a metamorphosis which is rather undreamt of. This paper attempts at focusing on the training needs of the current and prospective manpower pertaining to the retail market and certain strategies for retention of human resources. A qualitative representation of corporate experiences with regard to training the personnel is also taken up.