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Customer – Driven Innovation: A Conceptual Model

Publication Type : Conference Paper

Publisher : 12th International Conference of the Society for Global Business Economic Development

Source : 12th International Conference of the Society for Global Business & Economic Development, Singapore (2011)

Campus : Kochi

School : Department of Management, School of Business

Department : Business

Year : 2011

Abstract :

Cite this Research Publication : K. Gurumurthy, Gimranova, D., Ajab, A. Aloysium, and Sandhya G., “Customer - Driven Innovation: A Conceptual Model”, in 12th International Conference of the Society for Global Business & Economic Development, Singapore, 2011.

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