Back close
Courses offered at the following campus
Program Overview

Academics

A uniquely incorporated combination of innovative media theories and practical works, designed to foster the critical understanding and creative use of the audio-visual media.

Streams Offered at Mysuru Campus:*
  • Film & Video Production Stream
  • Advertising Stream
  • Animation & Web Designing Stream
  • Content & Web Authoring Stream

*Out of which a student chooses any one as specialization.

Academics

A uniquely incorporated combination of innovative media theories and practical works, designed to foster the critical understanding and creative use of the audio-visual media.

Streams Offered at Mysuru Campus:*
  • Film & Video Production Stream
  • Advertising Stream
  • Animation & Web Designing Stream
  • Content & Web Authoring Stream

*Out of which a student chooses any one as specialization.

Curriculum

Semester I
Course Code Course Title L T P Cr ES
# Communication and Media Theories # # # # #
# Studies in Visual Aesthetics # # # # #
# Research Methodology for Communication and Media Studies # # # # #
# Print Journalism and Writing for Media # # # # #
# Media Ethics and Laws # # # # #
# Basics of Advertising # # # # #
# Cultural Education # # # # #
# Audiography Practice Lab I # # # # #
# Photography Practice Lab I # # # # #
# Videography Practice Lab I # # # # #
# Reporting, Editing and Lab Journal # # # # #
# Graphic Design Lab I # # # # #
# Components of Visual Design Lab # # # # #
Semester II
Course Code Course Title L T P Cr ES
# Broadcast and Online Journalism # # # # #
# Film Studies # # # # #
# Internet and Web Technologies # # # # #
# Elective I (Group A) # # # # #
# Elective II (Group A) # # # # #
# Digital Video Editing # # # # #
# Writing for Broadcast and Online Media # # # # #
# Amrita Values Programme # # # # #
# Photography Practice Lab II # # # # #
# Videography Practice Lab II # # # # #
# Film Analysis Lab # # # # #
# Graphic Design Lab II # # # # #
# Web Technologies Basics Lab # # # # #
Semester III
Course Code Course Title L T P Cr ES
# Corporate Communication and Public Relations # # # # #
# New Media # # # # #
# Elective III (Group B) # # # # #
# Elective IV (Group B) # # # # #
# News Casting, Anchoring and Programme Presentation Skills # # # # #
# Public Relations Campaign Practical # # # # #
# Elective Lab I (Group C) # # # # #
# Elective Lab II (Group C) # # # # #
# Short Film Making Techniques Lab # # # # #
# Mini Project # # # # #
# Live-in-Labs# / Open Elective* # # # # #
Semester IV
Course Code Course Title L T P Cr ES
# Internship # # # # #
# Comprehensive and Technical Viva-voce # # # # #
# Project Work # # # # #
Electives I & II (GROUP A)
Course Code Course Title L T P Cr ES
Film & Video Production Stream
# Visualization and Storyboarding # # # # #
# Media Organization and Management # # # # #
# Screenplay Writing # # # # #
Advertising Stream
# Principles of Integrated Marketing Communications # # # # #
# Visualization and Storyboarding # # # # #
# Web Designing and Development # # # # #
Animation & Web Designing Stream
# Visualization and Storyboarding # # # # #
# Graphics and Animation # # # # #
# Web Designing and Development # # # # #
Content & Web Authoring Stream
# Content Writing for New Media # # # # #
# E-learning Strategies # # # # #
# Web Designing and Development # # # # #
Electives III & IV (GROUP B)
Course Code Course Title L T P Cr ES
Film & Video Production Stream
# Art Direction for TV and Film # # # # #
# Film Direction # # # # #
# Creative Expression in Regional Languages # # # # #
Advertising Stream
# Art Direction for TV and Film # # # # #
# Creative Copy Writing for Media # # # # #
# Internet Advertising # # # # #
Animation & Web Designing Stream
# Responsive Web Designing # # # # #
# Mobile App Designing # # # # #
# Corporate Video Production # # # # #
Content & Web Authoring Stream
# Creative Expression in Regional Languages # # # # #
# Creative Copy Writing for Media # # # # #
# Responsive Web Designing # # # # #
Electives Lab I & II (GROUP C)
Course Code Course Title L T P Cr ES
Film & Video Production Stream
# Basics of Motion Graphics Lab # # # # #
# Creative Expression in Regional Languages Practice Lab # # # # #
# Documentary Film Making # # # # #
# Art Composition Practice Lab # # # # #
# Dramatics # # # # #
Advertising Stream
# Packaging and Illustration Practical # # # # #
# Television Commercial Practice Lab # # # # #
# Elements of Composition Lab # # # # #
# Advanced Advertising Photography Lab. # # # # #
Animation & Web Designing Stream
# Digital Animation Lab # # # # #
# Advanced Web Designing and Content Authoring # # # # #
# Digital Video Compositing Lab # # # # #
# Responsive Web Designing Lab # # # # #
Content & Web Authoring Stream
# Advanced Web Designing # # # # #
# Creative Expression in Regional Languages Practice Lab # # # # #
# Television Commercial Practice Lab # # # # #
# E-learning and Content Authoring Lab # # # # #

* One Open Elective course is to be taken by each student, in the third semester, from the list of Open Electives offered by the School.

# Students undertaking and registering for a Live-in-Lab project, can be exempted from registering for an Open Elective course in the fifth semester.

Electives listed above are only indicative. Actual Offering will depend on the number of students registering for the courses and availability of faculty.
School Administration reserves the right to modify the subjects / curriculum / detailed syllabus as per the topical needs or changes in trends of the academic stream or industry requirements.
* One of the electives can be a Live-in-labs project done over a period of two semesters.

Eligibility

Admission

Eligibility

Graduation in any discipline with 50% marks

Programme Duration

2 years (4 Semesters)

Course Overview

 

CORE SUBJECTS INCLUDED
Graphic Designing Packaging and Illustration Integrated Marketing Communications Internet Advertising
Corporate Communication Public Relations Art Direction Responsive Web Designing
Mobile App Designing E-learning Strategies Media Studies Visualization and Storyboarding
Photography Videography Audio – Video Productions Print Journalism
Writing for Media Broadcast and Online Journalism News Casting & Anchoring Short Film Making
Screenplay Writing Media Ethics Digital Video Compositing Film Studies
Film Direction Corporate Video Production, etc.
JOB PROFILES SUITABLE FOR
UI/UX Designer Visualizer Graphic/Web Designer Art Director
Ad Copy writer Online Promoter E-learning Designer Audio/Video Editor
VFX Artist SEO Expert Photographer Videographer
Animator Film Director Sound Designer Script Writer
Ad Film Maker Reporter Journalist Programme producer, and many more…

Fees Structure

To be Updated

Program Fees for the year 2019-2021
Campus Tuition Fees
per sem
Tuition Fees
Total
Hostel & Mess
Per Year
  Updating Soon * #

Why Amrita

The top reasons to choose Amrita for your career

601-800th

World University Rankings 2020

141

BRICS Rankings 2020

801–1000th

World University Rankings 2020

168th

BRICS University Rankings 2020

5th

India University Rankings 2020

12th

Overall Rankings 2020
ranking
5th Best
University in India
ranking
Amrita Ranked No.1 in India Top 100 in The World
ranking
Topmost
‘A++’ Grade
Admissions Apply Now